About Upside Robotics

Upside Robotics designs autonomous field robots that deliver nutrients precisely, continuously, and efficiently. Our systems operate directly in the field and adapt in real time to soil, crop, and weather conditions.

We focus on practical deployment by building technology that integrates into existing farm workflows and delivers measurable results without adding complexity. Every robot is designed to run frequently, learn continuously, and scale across real agricultural operations.

Our work sits at the intersection of robotics, agronomy, and data, turning everyday farm activity into a system that improves itself over time.

TEAM

Engineered by experience

Our team combines world-class engineering with thousands of hours in the field, because the best technology is built where it’s used.

Jana
CEO Co-Founder

Sam
CTO Co-Founder

Justin
Founding Hardware Engineer

Joseph
Founding Software Engineer

Tanya
Founding Agronomist

Hilary
Sr Software Engineer

Isabelle
Production Specialist

Alex
Robotics Technician​

Jitesh
Software Developer

Michael
CFO (fractional)​

Marian
Operations Specialist

Catherine
Grant Specialist

MISSION

Cultivating Efficiency and Profitability in Farming

We believe agriculture can meet growing global demand while using fewer resources and creating less environmental impact.

Our long-term vision is to align farm profitability with ecological responsibility. By enabling frequent, data-informed decisions and autonomous execution in the field, we help reduce waste, protect soil and waterways, and improve resilience across farming systems.

Upside Robotics exists to support farmers in producing more with less through tools that quietly work in the background season after season.

Thank you for considering Upside Robotics as your partner.

Sam, Jana & the Upside Robotics Team